Gift Products

During my time at Kramer Drive, the company introduced custom gift products in addition to invitations. I oversaw the design and marketing of many of these new offerings. The custom gifts included calendars, notepads, wall art, gift tags, and coasters. In addition to contributing designs for these products, I headed up a project to create a catalog as an in-store selling tool for our retail clients. The catalog showcased notepads, gift tags, stickers, and custom-boxed stationery.